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Scientific advertising

by Hopkins, Claude C.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mineola Dover Publications, Inc 2019Availability: Items available for loan: Arrupe Library and Information Centre (1) . Location(s): Call number: 659 HOP.

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Tested Advertising Methods John Caples ; foreword by David Ogilvy ; introduction by Gordon White.

by Caples, John.

Edition: 5th ed. Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Paramus, N.J. Prentice Hall, c1997Availability: Items available for loan: Arrupe Library and Information Centre (1) . Location(s): Call number: 659 CAP.

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Marketing Communications: Integrating Offline and Online with Social Media

by Smith, P R & Zook, Ze.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher number: Kiran Book CentrePublication details: Kogan Page, 2011Availability: Items available for reference: Arrupe Library and Information Centre Not for loan (1) . Location(s): Call number: 658.8 SMI.

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