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Ethical Organisation: Ethical Theory and Corporate Behaviour

by Kitson, Alan.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York Palgrave 23/09/2023Availability: Items available for loan: Arrupe Library and Information Centre (1) . Location(s): Call number: 174.4 KIT.

Tested Advertising Methods John Caples ; foreword by David Ogilvy ; introduction by Gordon White.

by Caples, John.

Edition: 5th ed. Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Paramus, N.J. Prentice Hall, c1997Availability: Items available for loan: Arrupe Library and Information Centre (1) . Location(s): Call number: 659 CAP.

Entrepreneur Magazine's Start Your Own Business The Only Start-Up Book You'll Ever Need

by Lsonky, Rieva | Lesonsky, Rieva | Entrepreneur Media, Inc.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Irvine, CA Entrepreneur Media, 1998Availability: Not available: Checked out (1).

Global Marketing Strategy

by Douglas, Susan P and Craig, Samuel C.

Material type: Text Text; Format: print ; Literary form: Not fiction Availability: Items available for loan: Arrupe Library and Information Centre (1) . Location(s): Call number: 658.8 DOU.

Services Marketing : Integrateing Customer Focus Across The Firm

by Zeithaml A, Valarie and Binter, Marry Jo.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York Tata McGraw Hill Company 2000Availability: Items available for loan: Arrupe Library and Information Centre (1) . Location(s): Call number: 658.8 ZEI.

The Guerrilla Marketing Handbook

by Levinson, Jay Conrad.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston : Houghton Mifflin, 1994Availability: Items available for loan: Arrupe Library and Information Centre (1) . Location(s): Call number: 658.8 LEV.

Corporate Financial Statements under Ind AS

by Jaiswall, Sudhir S and Bhattacharyya, Asish K.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher number: SPS Books DistributorsPublication details: New Delhi McGraw Hill Education India Pvt Ltd. 2023Availability: Items available for loan: Arrupe Library and Information Centre (9) . Items available for reference: Arrupe Library and Information Centre Not for loan (1) . Location(s): Call number: 658.15 JAI.

Illustrated Guide to Accounting Standards (Ind AS)

by Chatterjee, B.D and Jain, Jinender.

Edition: 8th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher number: SPS Books DistributorsPublication details: New Delhi Taxman's Publications (P.) Ltd. 2023Availability: Items available for loan: Arrupe Library and Information Centre (2) . Items available for reference: Arrupe Library and Information Centre Not for loan (1) . Not available: Checked out (2). Location(s): Call number: 657.0954 CHA.

Consumer Behavior and Marketing Strategy

by Peter, Paul J. and Olson, Jerry.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: McGraw-Hill/Irwin, 1996Availability: Items available for loan: Arrupe Library and Information Centre (1) . Location(s): Call number: 658.8342 PET.

Marketing Research: An Applied Approach

by Kinnear, Thomas C and Taylor, James R.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: McGraw-Hill College, 1979Availability: Items available for loan: Arrupe Library and Information Centre (1) . Location(s): Call number: 658.83 KIN.

Consumer Behavior

by Schiffman, Leon G and Kanuk, Leslie Lazar.

Edition: 6thMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Prentice-Hall 2000Availability: Items available for loan: Arrupe Library and Information Centre (1) . Location(s): Call number: 658.8342 SCH.

Advertising: Principles and Practice

by William Wells and others.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Prentice Hall, 1998Availability: Items available for loan: Arrupe Library and Information Centre (1) . Location(s): Call number: 659.1 WEL.

Illustrated Guide to Accounting Standards (Ind AS)

by Chatterjee, B.D and Jain, Jinender.

Edition: 8th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher number: SPS Books DistributorsPublication details: New Delhi Taxman's Publications (P.) Ltd. 2023Availability: Items available for loan: Arrupe Library and Information Centre (5) . Location(s): Call number: 657.0954 CHA.

UGC-NET Management : Previous Year's Papers (Solved)

by Kumari, Sima.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher number: SPS Books DistributorsPublication details: New Delhi O.P. Gupta for Ramesh Publishing House Availability: Items available for loan: Arrupe Library and Information Centre (4) . Items available for reference: Arrupe Library and Information Centre Not for loan (1) . Location(s): Call number: 658.078 KUM.

NTA UGC NET/SET Management New Syllabus

by Trueman's.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher number: SPS Books DistributorsPublication details: New Delhi Danika Publishing Company 2024Availability: Items available for loan: Arrupe Library and Information Centre (3) . Items available for reference: Arrupe Library and Information Centre Not for loan (1) . Not available: Checked out (1). Location(s): Call number: 658.076 TRU.

What They Teach You at Harvard Business School: My Two Years Inside the Cauldron of Capitalism

by Broughton, Philip Delves.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London Penguin Books 2008Availability: Items available for loan: Arrupe Library and Information Centre (1) . Location(s): Call number: 685.07 BRO.

Harvard business review on brand management.

by Harvard Business Review.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston, Harvard Business School Press, 1999Availability: Items available for loan: Arrupe Library and Information Centre (1) . Location(s): Call number: 658.827 HAR.

Plannig Strategies that Work.

by Hax, Arnaldo C.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York Oxford University Press 1987Availability: Items available for loan: Arrupe Library and Information Centre (1) . Location(s): Call number: 658.409 HAX.

Research For Marketing Decisions

by Green, Paul E., Tull, Donald S and Albaum , Gerald.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Prentice Hall 1988Availability: Items available for loan: Arrupe Library and Information Centre (1) . Location(s): Call number: 658.83 GRE.

Venture Capital : International Comparisons

by Green, Milford B.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher number: Southern Book SellersPublication details: Oxon Routledge 1991Availability: Items available for reference: Arrupe Library and Information Centre Not for loan (1) . Location(s): Call number: 658.1 GRE.

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