Blue Ocean Strategy : How to Create Uncontested Market Space and Make the Competition Irrelevant

By: Kim, W Chan and Mauborgne, ReneeMaterial type: TextTextPublisher number: SPS Books DistributorsPublication details: Boston Harvard Business Review Press 2015Description: 287ISBN: 9781625274496Subject(s): Institute of Communication and Media Studies | Advertising and Public Relations
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Books Books Arrupe Library and Information Centre
658.802 KIM (Browse shelf(Opens below)) Available 097984
Reference Book Reference Book Arrupe Library and Information Centre
658.802 KIM (Browse shelf(Opens below)) Not for loan 097985
Books Books Arrupe Library and Information Centre
658.802 KIM (Browse shelf(Opens below)) Available 097986
Books Books Arrupe Library and Information Centre
658.802 KIM (Browse shelf(Opens below)) Available 097987
Books Books Arrupe Library and Information Centre
658.802 KIM (Browse shelf(Opens below)) Available 097988
Total holds: 0

06/09/2022 097984

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