Cutting-Edge Marketing Analytics Real World Cases and Data Sets for Hands on Learning

By: Venkatesan, Rajkumar., Farris, Paul and Wilcox, Ronald TMaterial type: TextTextPublisher number: Vidyarthi Books Publication details: New York Pearson Education Ltd 2015Description: 300Subject(s): Big Data Analytics | Big Data Analytics
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Item type Current library Shelving location Call number Status Date due Barcode Item holds
Reference Book Reference Book Arrupe Library and Information Centre
Reference Section Shelf 65 Row 2 658.83 VEN (Browse shelf(Opens below)) Not for loan 087798
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658.8 IAC Marketing Management 658.8 JAI Marketing Planning and Strategy 658.8 JAI Principles Of Marketing 658.83 VEN Cutting-Edge Marketing Analytics

009623

087798 16-10-2017

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