Cutting-Edge Marketing Analytics (Record no. 144579)

MARC details
000 -LEADER
fixed length control field 00587nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 190516s9999 xx 000 0 und d
028 ## - PUBLISHER OR DISTRIBUTOR NUMBER
Source Vidyarthi Books
-- VBI425
-- 06-10-2017
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Venkatesan, Rajkumar., Farris, Paul and Wilcox, Ronald T.
9 (RLIN) 151441
245 #0 - TITLE STATEMENT
Title Cutting-Edge Marketing Analytics
Statement of responsibility, etc. Real World Cases and Data Sets for Hands on Learning
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Pearson Education Ltd
Date of publication, distribution, etc. 2015
Place of publication, distribution, etc. New York
300 ## - PHYSICAL DESCRIPTION
Extent 300
500 ## - GENERAL NOTE
General note 009623
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME
Title of a work Big Data Analytics
9 (RLIN) 157470
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Big Data Analytics
9 (RLIN) 157470
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Reference Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Full call number Barcode Date last seen Price effective from Koha item type
          Arrupe Library and Information Centre Arrupe Library and Information Centre Reference Section Shelf 65 Row 2 16/05/2019 5688.71 658.83 VEN 087798 16/05/2019 16/05/2019 Reference Book