Branded Entertainment Product Placement & Brand Strategy in the Entertainment Business

By: Lehu, Jean-MarcMaterial type: TextTextPublisher number: Mysore Book HousePublication details: New Delhi Kogan Page Limited 2007Description: 266Subject(s): MA Journalism and Communication | MA Journalism and Communication
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Item type Current library Call number Status Date due Barcode Item holds
Books Books Arrupe Library and Information Centre
658.827 LEH (Browse shelf(Opens below)) Available 083827
Total holds: 0

008404

083827 03/07/2015

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