000 | 00590nam a22002057a 4500 | ||
---|---|---|---|
003 | OSt | ||
005 | 20240202155103.0 | ||
008 | 240202b |||||||| |||| 00| 0 eng d | ||
020 | _a9780071284400 | ||
028 |
_bKiran Book Centre _c149/23-24 _d27/01/2024 |
||
040 | _cSJCLIB | ||
100 |
_aBelch, George & Belch, Michael. _9170779 |
||
245 | _aAdvertising and Promotion: An Integrated Marketing Communications Perspective | ||
250 | _a8th ed. | ||
260 |
_bMcGraw-Hill Education, _c2008. |
||
300 | _a838 p. | ||
518 | _a02/02/2024 | ||
600 | _tCommunication | ||
942 |
_2ddc _cREF |
||
999 |
_c157889 _d157889 |