| 000 | 00749cam a2200265 a 4500 | ||
|---|---|---|---|
| 001 | 4946523 | ||
| 003 | OSt | ||
| 005 | 20230923090203.0 | ||
| 008 | 961025s1997 njua 001 0 eng | ||
| 010 | _a 96047752 | ||
| 020 | _a9780130957016 | ||
| 040 | _cSJCLIB | ||
| 082 | _a659.13 | ||
| 100 | 1 |
_aCaples, John. _9170489 |
|
| 245 |
_aTested Advertising Methods _cJohn Caples ; foreword by David Ogilvy ; introduction by Gordon White. |
||
| 250 | _a5th ed. | ||
| 260 |
_aParamus, N.J. _bPrentice Hall, _cc1997. |
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| 300 | _axxvi, 278 p. | ||
| 500 | _aDonated By, Divya Khanna | ||
| 600 |
_tMarketing _9170470 |
||
| 630 |
_aManagement _9170490 |
||
| 650 | 0 |
_aAdvertising _950234 |
|
| 942 |
_2ddc _cDB |
||
| 999 |
_c157522 _d157522 |
||