| 000 | 00639nam a22002057a 4500 | ||
|---|---|---|---|
| 999 |
_c149865 _d149865 |
||
| 003 | OSt | ||
| 005 | 20190809145722.0 | ||
| 008 | 190809b ||||| |||| 00| 0 eng d | ||
| 020 | _a9780071284400 | ||
| 028 |
_bSPS Books Distributors _cIN1423 _d27/07/2019 |
||
| 040 | _cSJCLIB | ||
| 100 |
_aBelch, Michael, A. and Belch, George, E. _9152288 |
||
| 245 |
_aAdvertising And Promotion : _cAn Integrated Marketing Communications Perspective |
||
| 260 |
_aBoston _bMcGraw-Hill / Irwin _c1990 |
||
| 300 | _a838 | ||
| 600 |
_tM. S. Communication _9164324 |
||
| 650 |
_aCommunication _9164218 |
||
| 942 |
_2ddc _cBK |
||