| 000 | 00600nam a2200181Ia 4500 | ||
|---|---|---|---|
| 008 | 190516s9999 xx 000 0 und d | ||
| 028 |
_bKiran Book Centre _c432 _d29-06-2017 |
||
| 100 |
_aArens, William F. , Weigold, Michael F. and Arens, Christian _9151074 |
||
| 245 | 0 | _aContemporary advertising and integrated marketing communications | |
| 250 | _a13 | ||
| 260 |
_bMcGraw-Hill _c1982 _aNew York |
||
| 300 | _a774 | ||
| 500 | _a009464 | ||
| 600 |
_tMA Journalism and Communication _9151075 |
||
| 650 |
_aMA Journalism and Communication _9151075 |
||
| 942 | _cREF | ||
| 999 |
_c140097 _d140097 |
||