Smith, P R & Zook, Ze, <br/><br/>
Marketing Communications: Integrating Offline and Online with Social Media 

 - 5th ed. 
 -  Kogan Page,  2011. 
 - 483 p. 
<br/><br/> 02/02/2024 
<br/><br/><label>ISBN: </label>9780749461935 
<br/><br/><label>Publisher. No.: </label> Kiran Book Centre 
<br/><br/><label>Subjects--Personal Names: </label> Marketing