TY  - BOOK
AU  - Kotler, Philip
TI  - Marketing Management: : The Millennium Edition
SN  - [9788120316096
PY  - 1999///
CY  - New Delhi
PB  - Prentice Hall of India Private Limited
KW  -  
KW  - Marketing
N1  - Donated by Prof. Nikhil Jha, Dept. of Economics
ER  -