Ries, Al and Trout, Jack <br/><br/>
Horse Sense : 
The Key to Success is Finding a Horse to Ride 
 - New York  McGraw-Hill, Inc.  1991 
 - 231 
<br/><br/><label>ISBN: </label>0070527350 
<br/><br/><label>Publisher. No.: </label> SPS Books Distributors 
<br/><br/><label>Subjects--Personal Names: </label> General 
<br/><br/><label>Subjects--Topical Terms: </label><br/>General