Sheth, N Jagdish., Atul, Parvatiyar and Shainesh, G  <br/><br/>
Customer Relationship Management: 
Emerging Concepts, Tools, and Applications  
 - Chennai  McGraw Hill Education  2021 
 - 544 
<br/><br/><label>ISBN: </label>9780070435049 
<br/><br/><label>Publisher. No.: </label> Vidyarthi Books, Bangalore 
<br/><br/><label>Subjects--Personal Names: </label> Commerce  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer Relationship Management