Sissors, Jack Z. and Baron, Roger B. <br/><br/>
Advertising Media Planning 

 - 7 
 - New Delhi  McGraw Hill Education (India) Private Limited  2010 
 - 480 
<br/><br/> 007976 
<br/><br/><label>Publisher. No.: </label> Southern Book Sellers 
<br/><br/><label>Subjects--Personal Names: </label> MA Journalism and Communication 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MA Journalism and Communication