Kotler, Philip and Armstrong, Gary <br/><br/>
Principles of Marketing 

 - Chennai  Pearson India Education Services Pvt. Ltd  2016 
 - 731 
<br/><br/><label>ISBN: </label>9789332558472 
<br/><br/><label>Publisher. No.: </label> SLN Enterprises 
<br/><br/><label>Subjects--Personal Names: </label> Commerce 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing