Marketing Research : (Record no. 151954)

MARC details
000 -LEADER
fixed length control field 00574nam a2200193Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 200220s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789332555693
028 ## - PUBLISHER OR DISTRIBUTOR NUMBER
Source Southern Book Sellers
-- 4449=I
-- 18-Oct-17
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Malhotra, Naresh K and Dash, Satyabhusan
9 (RLIN) 167322
245 #0 - TITLE STATEMENT
Title Marketing Research :
Statement of responsibility, etc. An Applied Orientation
250 ## - EDITION STATEMENT
Edition statement 7th Ed
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Noida
Name of publisher, distributor, etc. Pearson India Education Services Pvt Ltd
Date of publication, distribution, etc. 2018
300 ## - PHYSICAL DESCRIPTION
Extent 968
500 ## - GENERAL NOTE
General note PGD016
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME
Title of a work Commerce
9 (RLIN) 39175
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element PGDHRM
9 (RLIN) 167323
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
          Arrupe Library and Information Centre Arrupe Library and Information Centre 20/02/2020 779.00 2 658.838 MAL 094412 16/07/2024 13/07/2024 20/02/2020 Books