Marketing Management (Record no. 147462)

MARC details
000 -LEADER
fixed length control field 00505nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 190516s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789332557185
028 ## - PUBLISHER OR DISTRIBUTOR NUMBER
Source ACADEMIC BOOK DISTRIBUTORS
-- ABDI/0116/18
-- 23-Aug-18
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler , Philip and Keller, Kevin Lane
9 (RLIN) 48254
245 #0 - TITLE STATEMENT
Title Marketing Management
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Pearson
Date of publication, distribution, etc. 2016
Place of publication, distribution, etc. Manipal
300 ## - PHYSICAL DESCRIPTION
Extent 756
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME
Title of a work Big Data Analytics
9 (RLIN) 161774
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Big Data Analytics
9 (RLIN) 161774
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
        Arrupe Library and Information Centre Arrupe Library and Information Centre 16/05/2019 999.00 3 658.8 KOT 089483 06/09/2024 02/09/2024 16/05/2019 Books